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It’s clear – seaweed is a superfood!

Companies are starting to understand that seaweed is a superfood – and with good reason! Recently, people have been catching on and realising that seaweed is a superfood. In fact, it’s one of the best superfoods around. Doctor Seaweed® is here to tell you why… Reports by Innova Market Insights show a 10% increase in global supplements containing seaweed ingredients. Global product launch activity involving seaweed ingredients has also grown consistently since 2011. This means that more people keep discovering that seaweed is a superfood. Aquaculture, or farming the ocean, has seen the seaweed demand soar in worldwide production as an organic source of nutrients and as a salt replacer. In fact, worldwide cultivation of seaweed currently exceeds 25 million metric tonnes. Whilst the West is just beginning to realise that seaweed is a superfood, the East has known that seaweed is a superfood for many centuries. This results in a nice variety in uses of seaweed ingredients worldwide. From North American Sports Powders to salty snacks in Asia, to healthy supplements across Europe – seaweed is being put to use in different places and in different ways! Let’s take a look at some of the most exciting ways seaweed is being used by brands, as they realise that seaweed is a superfood. Holland and Barrett know that seaweed is a superfood! Holland and Barrett launched alternative eggs – yes, eggs! – made from algae earlier this year – high in fibre and half the calories of hen’s eggs! They’re made from algal, an ingredient derived from water-dwelling algae. TerraVia know that seaweed is a superfood! TerraVia are beginning...

Seaweed is one of the world’s biggest health food trends 2017

The biggest health food trends of the coming year have been revealed by Symrise, and unsurprisingly seaweed makes the list   By exploring health trends, food habits, global influences and ingredients from all around the world, Symrise has created an elite list of the most influential health food trends and healthy lifestyle trends for the coming year. And that’s right: seaweed makes an appearance! Seaweed trends aren’t new. Earlier this year reports named seaweed ingredients as the number one plant power trend of 2017. The report also featured The Food Doctor’s Corn and Smoked Seaweed Coated Edamame Bead as the example product (and this happens to be the same ingredient supplied by Seaweed & Co.) Here at Seaweed & Co., we’re ecstatic to see the brilliance of this miraculous sea plant being recognised as a health food trend. Over the past few years, seaweed ingredients have grown hugely in popularity – making their way into mainstream brands and major retailers – and it’s easy to see why. Seaweed has a lot functional benefits as a natural sustainable wholefood, so it’s no wonder it’s become a health food trend. The benefits of Seaweed & Co.’s high quality seaweed ingredients include: –          A healthy alternative to salt for flavour boosting –          The potential to help manage weight and blood sugar levels –          A natural source of iodine, enabling EU Approved Health Claims –          Containing key nutrients such as magnesium, potassium and calcium Seaweed &Co.’s seaweed ingredients are traceable, sustainable and completely natural, sourced from the pristine lochs of the Scottish Outer Hebrides. The innovative production techniques involved in harvesting our produce...